Video's Star is Rising: Our New Infographics with eMarketer

In advance of the 2013 Digitas NewFront, we’ve partnered with eMarketer to showcase the biggest trends and opportunities in digital. Over the next few days, check out our series of infographics on what’s next for video, mobile, social, and real-time marketing. From ad spend to consumption figures, we’ll bring you the stats that every brand and marketer should know.

First up: see how video’s star is rising.

Note: as we release a new infographic each day, you'll be able to find the rest on Flickr.

Digitas NewFront 2013: Our speakers in five words or less

The Digitas NewFront returns in just two weeks! From top brands to the world’s biggest social networks, we’re bringing together the leading innovators, instigators, and doers in digital content to explore the conversations happening around brands in real-time. 

In advance of the NewFront, we asked some of our speakers to send us five words or less about their upcoming sessions onstage; something that exemplifies the meaning behind their work. Here’s what they had to say:

- “Your city is alive” - Blake Shaw, Data Scientist, Foursquare

- “Everything is happening right now” – Douglas Rushkoff, Author, “Present Shock”

- “Fragmented storytelling in real time” - Alison Norrington, Founder, StoryCentral

- “Creativity without Constraints, Limitless Expression” - David Karp, Founder and CEO, Tumblr

- “Serendipity, Rewarding, Delight, Moments, Happiness” - Brian Wong, Founder and CEO, Kiip

You can hear from more of our speakers on Twitter here. And don’t forget to watch the Digitas NewFront live on May 2nd. Be sure to tweet #NewFronts to join the conversation.

Battlefield Mobile: Facebook Home, Twitter Cards, and Google

Last week saw two major industry announcements for social and mobile: the release of new mobile app deep-linking Twitter Cards, and Facebook Home, the new modified Android operating system. So what does that mean for marketers - and app developers? What about Google? Find out in these articles from Digitas' Alex Jacobs and Megan McCurry, which examine these new changes and their implications for the big players involved.

Facebook Home - The Social Network's Last Move Keeps Google in Check (also featuring insights from Chia Chen, Jenny Hogan, Jessica Jorsch)

Battlefield Mobile: Twitter Cards versus Facebook Home

BtoB Magazine Names Digitas a "Top Agency"

Digitas has been selected as a Top Agency by BtoB Magazine for the eighth time in nine years. The annual listing of the top agencies in the U.S. is based on innovative digital marketing campaigns, the percentage of business that is B2B, new client wins, effective use of new technologies and more. Digitas was recognized for its continued growth, as well as bringing mobile agility and innovative content marketing that delivered accountable business results for clients such as American Express, Emerson, and Sprint.

The agency's global center for B2B digital marketing expertise is led by Digitas Business, which merges business-to-consumer, business-to-business marketing and CRM skills with breakthrough technologies in digital content, social media, and mobile devices to create innovative solutions unique to B2B clients.

BtoB’s Magazine’s latest honor comes on the heels of a number of other accolades for Digitas. The agency was recently honored as one of Ad Age’s 10 Standout Agencies, OMMA Magazine’s Agency of the Year: Gold and iMedia Connection’s “Best Agency for Video,”  Digitas was also honored for the second consecutive year on Streaming Media’s list of the “100 Companies that Matter Most in Online Video.”

Goodyear Relaunches KellyTires.com

Get a good deal on a great tire. We’ve partnered with Goodyear to relaunch the website for Kelly Tires, designing new features and functionality to make it the ultimate consultative shopping tool—a one-stop resource for people looking to buy new tires. The new site makes it easier for shoppers to search for, save, and compare tire choices online, and more efficiently connects them to the dealers who sell them in their area. Check it all out at KellyTires.com.

This is the seventh site launched on the Goodyear platform since mid-2011, including the relaunch of Goodyear.com—pulling all the sites onto a single digital platform so that it’s easier for shoppers to navigate between brands.